Publisher Academy

A Practical Strategy for Local Publishers

Browse the videos below for real-world examples of how to grow revenue, traffic and engagement with the Locable Publisher Network.

Digital Revenue Strategies

There is a misnomer that digital is not profitable for local publishers, requires extensive time and expertise or that it will cannibalize print – for those of you print publishers. That’s simply not true – assuming you’re doing it right.

Digital Content & Audience Development Strategies

The Local Content Ecosystem is built on real-world needs and enables a dynamic content strategy. Publishers that embrace themes, community engagement and user generated content, and agile practices enjoy outsized success including increased revenue opportunities.

Marketing & Data Integrations

Locable's Marketing Platform provides robust tools for small businesses, nonprofits, and community organizations. The free and low-cost tools help grow engagement and provide a stream of content for local publishers.

In these videos, we share what we’ve learned from working with 1000’s of local publishers and businesses over the years. You can also join us for one of our Live Training Calls where you can ask questions in real-time.

Content Optimization and Promotion

Local Content Optimization and Promotion - Consolidated Overview from Locable on Vimeo.

This 12-minute video provides local publishers with an overview of how to quickly create, optimize, and promote content for maximum impact with minimal effort.

Sales Opportunities

Publisher Live Training Call February 2021 - Sales from Locable on Vimeo.

Looking to get a survey of sales opportunities, check out this 13-minute video. Go further with our webinar recording, or become a 21st Century Publisher with our online course.

Audience Development

Publisher Live Training Call February 2021 - Traffic from Locable on Vimeo.

How do you consistently grow and engage local audiences? It's not as difficult as it may appear however there are certain activities and practices that just work better.